In this column, Mark J. Gilbert CPA/PFS, President of Reason Financial Advisors, LLC writes that to attract and retain women clients, CPA’s and financial advisors must account for the unique differences between the way women and men save and invest. A link to the column is found here.
Gilbert has regularly written for the Illinois CPA Society INSIGHT publication since 2010 in the interest of assisting fellow CPAs with an interest in personal financial planning.
Gilbert and Reason Financial Advisors, LLC provide comprehensive financial planning services, including discretionary portfolio management, to middle market and high net worth clients from offices in Naperville and Northfield.